Home/Case Studies/Addiction Treatment SEO Case Study
Addiction treatment · Two centers · Local

Addiction Treatment SEO Case Study

Los Angeles center: top-3 keywords from 1 to 15 in 30 days. Louisville center: 8 to 21 in 30 days (+163%). Both tracked locally in Keyword.com.

By Andy Wang · founder of SERP Masters, ran this engagementB.S. Pharmacology, UC Santa Barbara · Pokémon, Disney, Mastercard, Mailchimp · About Andy →

This addiction treatment SEO case study covers two centers run under the same program. A Los Angeles outpatient center went from 1 top-3 keyword to 15 in 30 days and reached #2 for “addiction treatment centers” (33,100 searches a month nationally) from outside the top 50. A Louisville center went from 8 to 21 top-3 keywords in 30 days (+163%) and reached #2 for “drug rehab in louisville ky” from #10. Both clients are anonymous under agreement, and the figures are read from Keyword.com with local targeting.

MeasuredKeyword.com
1 to 15top-3 keywords
in 30 days, LA
8 to 21top-3 keywords
in 30 days, Louisville
#2“addiction treatment
centers”, from 50+

Figures describe one engagement within the window and tool named beside each one. Rankings move with competitors, algorithm updates and crawl timing, so results from one site do not predict results for another, and no ranking outcome can be projected with certainty.

Addiction treatment is a YMYL category with some of the highest cost-per-click terms in local search. Two centers are shown on one page because Google files the rehab and treatment terms under one topic, and the two engagements ran the same way.

The first center: Los Angeles

The first client is an outpatient addiction treatment center in Los Angeles serving adults across the San Fernando Valley and surrounding communities. Its levels of care include partial hospitalization, intensive outpatient and outpatient programs, with dual diagnosis treatment, medication-assisted treatment and therapies such as CBT, DBT and EMDR. The center is licensed by the California Department of Health Care Services.

FigureValueSource and window
Keywords in the top 31 to 15 in 30 days (15x)Keyword.com, last month
Keywords on page one2 to 19 in 30 daysKeyword.com, last month
“addiction treatment centers” (33,100 searches a month nationally)outside the top 50 to #2, locally trackedKeyword.com, since tracking start
“recovery centers” (12,100 searches a month)outside the top 50 to #2, locally trackedKeyword.com, since tracking start
“treatment centers” (9,900 searches a month)outside the top 100 to #3Keyword.com, since tracking start

These positions moved quickly and are re-checked before they are quoted anywhere else.

The second center: Louisville

The second client is a Joint Commission-accredited addiction and mental health treatment provider in Louisville, Kentucky. It offers partial hospitalization, intensive outpatient and outpatient programs, along with medication-assisted treatment, dual diagnosis care for co-occurring conditions, family therapy and peer support.

FigureValueSource and window
Keywords in the top 38 to 21 in 30 days (+163%)Keyword.com, last 30 days
Keywords on page one27 to 43 of 94 in 30 daysKeyword.com, last 30 days
“drug rehab in louisville ky” (880 searches a month, $81.08 CPC)#10 to #2Keyword.com, since tracking start
“drug treatment” (3,600 searches a month, $65.80 CPC)#15 to #2Keyword.com, since tracking start
“addiction treatment”outside the top 100 to #2Keyword.com, since tracking start
“alcohol treatment centers”#91 to #2Keyword.com, since tracking start

What the work covered

01Level-of-care pagesOne page per program (PHP, IOP, outpatient, MAT, dual diagnosis), each written to answer what the person or family asks first, with licensing and accreditation stated on the page.
02Local relevanceCity and neighborhood terms given their own passages, with the Google Business Profile aligned with the site.
03Trust signals for a YMYL categoryState licensing, accreditation and clinical staff stated and marked up so the engines can confirm them.
04Internal Linking by programProgram pages linked in one silo beneath the center hub.
05Tracking in Keyword.com, localBoth centers tracked with local targeting, the source of every figure here.

What this means for treatment center SEO

Treatment terms move fast once licensing, programs and location are stated plainly on pages built for the searcher. The scope is on the healthcare SEO page; the mental health case shows a multi-location version.

Figures describe one engagement within the window and tool named beside each one. Rankings move with competitors, algorithm updates and crawl timing, so results from one site do not predict results for another, and no ranking outcome can be projected with certainty.

Addiction Treatment SEO Case Study FAQ

Answered the way an engine would extract it.

Each answer opens with the answer. The FAQPage schema is generated from these fields and nothing else.

01Why are the two centers not named?

Both engagements run under agreements that keep the centers anonymous, so the page uses public labels. The figures are read from each center’s own Keyword.com project.

02Who did the work on this addiction treatment SEO engagement?

Andy Wang, the founder of SERP Masters, ran the engagement himself. There is no account manager layer: the audit, the fixes, the content direction and the monthly report all came from the same person.

03Where do the figures on this page come from?

Every figure is read from Keyword.com with local targeting and quoted with its window. SERP Masters does not round figures up, restate them as bigger claims or present tool traffic estimates as visits; reported traffic comes from Google Search Console only.

04Will my site get the same result?

No one can promise that. Rankings depend on competitors, algorithm updates, link acquisition and crawl timing, so this page describes one engagement and does not predict another. The free audit shows what your site would need before any work is quoted.

05What does a addiction treatment SEO engagement with SERP Masters include?

The scope follows the healthcare SEO page: a technical audit first, then the on-page, local or content work the audit calls for, with every account run month to month and reported monthly.

Andy Wang, SEO consultant and founder of SERP Masters
Who did the work

Andy Wang, founder of SERP Masters.

Andy Wang holds a B.S. in Pharmacology from UC Santa Barbara and has run SEO work for Pokémon, Disney, Mastercard, Mailchimp, US Soccer, Clorox, Wynn Las Vegas and BigCommerce. He ran this engagement himself, from the first audit to the monthly report, and every figure on this page was read from the tracking tool named beside it.

Related case studies Mental health SEO#1Healthcare SEO and AEO3.1xTelehealth SEO and AEO1,100+ Every count on this page names the tool that produced it.
FREE SEO AUDIT ·FREE SEO AUDIT ·FREE SEO AUDIT ·FREE SEO AUDIT ·
Request a free SEO audit

See which treatment searches your center is missing in its own city

The free audit tracks your program terms locally, shows who holds the top 3, and lists what would have to change first. Month-to-month terms. No ranking guarantees.

Request the free SEO audit